Best Spots of the Year: Coca-Cola “Multi-Talented”

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BEST SPOTS OF THE YEAR – 2004

Coca-Cola | “Multi-Talented”
Berlin Cameron/Red Cell/New York

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 multi-talented mom handles a business call while opening a Coke bottle with her teeth, pouring out a glass of soda and storing the bottle in the refrigerator. Why is this a big deal? She’s working with only one arm, since the other is holding onto an active toddler. Coca-Cola is so easy to pour, handle and store, “it’s all child’s play.”

  • Agency/Location: Berlin Cameron/Red Cell/New York
  • Creative Director: Jason Peterson
  • Associate Creative Director/Copywriter: Michelle Sassa
  • Head of Production: Dane Johnson
  • Agency Producer: Liz Haberman
  • Production Company: Anonymous Content
  • Director: Kieran Walsh
  • Director of Photography: Peter Donahue
  • Editor: Catherine Bull/Day for Night
  • Principal Talent: Lenise Soren, Luke Sassa

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